I created a design aimed at helping a brand new Cycle Bar location on Cherry Street draw in more potential riders as well as encourage passerbys and current members to take social media photos with the artwork.

The final design arrived at ‘You Belong Here,’ highlighting the inclusivity of the brand and also worked in the Tulsa skyline to relate the brand to the downtown Tulsa area. The color scheme is vibrant like the brand itself and attracts attention from up to a block away.