REAL AGE WORKS PHOTOGRAPHY
Brand Identity Development
Real Age needed to revisit their logo and refine their brand strategy to find the right audience. The studio grew out of its previous loud color palette and heavily illustrated logo and now sought out a more professional and refined identity. This revised logo solution pared down the color palette and emphasized typography while still incorporating small doses of the previous iconography.
I created a variety of marks to implement throughout Real Age’s website and photo galleries as a watermark. These various logomarks put all the focus on the high quality photos the studio produces, but also sets them apart in a competitive market as the creative, professional branding photography studio they are.
Real Age Works Photography is a branding photography studio led by Lauren Belty specializing in branded portrait, location, product, and behind-the-scenes photography. Real Age serves small businesses who need dynamic, high-quality photography to grow their following on social media, increase professional presentation on websites, and to help sell their products or services.
Ready to kickstart your branding project?
I can help with build your brand from the ground up or revitalize what already exists. And don’t forget about your website!